Tuesday, 20 March 2012

Evaluation Question 3-What have you learned from your audience feedback?



In order to gain feedback from our target audience, we asked our class members to answer a questionnaire based on our video as well as other people who fit our target audience. We were able to see what parts people enjoyed most and what could've been improved. All the people who answered our questionnaire enjoyed our music video but most said that if we incorperated more group choreography our video would fit the codes and conventions more.








Through using survey monkey it meant that we didn't have to use several paper questionnaires which saved time and also the website analysed the results instead of an individual interpretation of it making it more accurate and reliable to use. This audience feedback from the questionnaire taught us that we used the right codes and conventions within our music video as planned for example using bright colours. It also allowed us to see what the audience thought could have been improved or changed for example using less group scenes. 

We also interviewed some of our target audience members to see what individuals thought of our video as well as our class, this way we could see a face to face interaction with our audience and actively see what they thought about our video in more detail than our questionnaire.






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